Pastel Boutique
SCENOGRAPHIC ARCHITECTURAL SPACE
WARM AND ARTISTIC ATMOSPHERE
Campulung, Romania, 2023
Boutique design, grouping products by type or trend and creating distinct areas for the space to feel more accessible. The idea is to create multiple points of interest, all while leaving the client plenty of room to make their own way. Aspects of free-form circulation do not follow such a strict arrangement. It’s an option that has become much more popular in recent years as stores strive to make these moments an “experience” rather than just another action.
The concept of the ceiling instalation involves revealing in places the structure and industrial skeleton of the building – this contrast highlights even more the organic and feminine lines of the ceiling canvas – yin and yang.
A project with a SPECTACULAR implementation of the CONCEPT and INITIAL VISION, with innovative solutions to not compromise the initial concept, careful choice of colors, overall chromatic composition, materials, products, lights, ergonomics of the space, fluidity of circulation. All of it CREATES A UNITARY AND HOLISTIC BRAND IMAGE.